Privacy Policy

1 Introduction

This Privacy Policy ("Policy") is published by 777xb ("we", "us", "our" or "the Platform"), the operator of the online gaming platform accessible at https://777xb.cam. This Policy explains how 777xb collects, stores, processes, shares and protects the personal data of individuals ("you", "your", "User" or "Player") who access or use our platform, including players based in Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Multan, Peshawar and other locations across Pakistan.

By creating an account, accessing the platform or accepting our Terms & Conditions, you acknowledge that you have read and understood this Policy and consent to the processing of your personal data as described herein. If you do not agree to this Policy, you must not use the 777xb platform.

2 Definitions

The following definitions apply throughout this Policy:

• "Personal Data" means any information that identifies or could reasonably identify a living individual, either alone or in combination with other data.
• "Processing" means any operation performed on personal data, including collection, recording, storage, retrieval, use, disclosure, erasure or destruction.
• "Data Controller" means the entity that determines the purposes and means of processing personal data. For the purposes of this Policy, the Data Controller is 777xb.
• "Data Processor" means a third party that processes personal data on behalf of the Data Controller under a contractual arrangement.
• "Consent" means a freely given, specific, informed and unambiguous indication by the data subject of agreement to the processing of their personal data.
• "KYC Data" means identity and address verification documents and associated data submitted during the account verification process.
• "Cookies" means small text files placed on a user's device by a website to store session, preference and analytical data.

3 Personal Data We Collect

The categories of personal data that 777xb may collect from you include, but are not limited to, the following:

3.1 Identity Data

Full legal name, date of birth, nationality, gender and, where provided, CNIC number or passport number for KYC purposes.

3.2 Contact Data

Email address, telephone number and residential address, including city of residence (e.g., Karachi, Lahore, Islamabad, Rawalpindi).

3.3 Financial and Transaction Data

Deposit and withdrawal amounts, transaction timestamps, payment method identifiers (such as mobile wallet account references for Easypaisa or JazzCash, bank account details for HBL, UBL, Meezan Bank or Bank Alfalah, or cryptocurrency wallet addresses where applicable) and associated transaction records. Payment provider names are referenced as familiar Pakistani options; they do not endorse 777xb.

3.4 KYC and Verification Documents

Government-issued identity documents (CNIC front and back, or passport), proof-of-address documents, selfie or liveness-check images, and payment method confirmation records.

3.5 Account and Gameplay Data

Account registration details, login history, session duration, game preferences, betting history, bonus participation records, loyalty tier status and account settings.

3.6 Technical Data

IP address, device type, operating system, browser type and version, time zone, screen resolution, referral URL and other device-level identifiers collected automatically when you access the platform.

3.7 Communications Data

Records of communications between you and 777xb support, including live chat transcripts and email correspondence.

4 How We Collect Your Data

777xb collects personal data through the following channels:

• Direct input — information you provide when registering an account, completing KYC, making a deposit or withdrawal, contacting support, or completing any other form on the platform;
• Automated collection — technical data collected automatically when you access the platform, including via cookies, browser storage and server logs;
• Third-party sources — identity verification data returned by authorised KYC service providers; fraud-prevention data from risk-assessment partners; payment confirmation data from payment processors;
• Publicly available sources — where required for AML screening, data may be cross-referenced against sanctions lists, politically exposed persons (PEP) registers or other publicly available compliance databases.

5 Purposes of Data Processing

The table below sets out the key purposes for which 777xb processes your personal data:

6 Legal Basis for Processing

777xb processes your personal data under one or more of the following legal bases:

• Contract performance — processing necessary to operate your account and deliver the services you have requested;
• Legal obligation — processing required to comply with applicable laws, including AML regulations, KYC requirements and responsible gambling obligations under the operator's licence;
• Legitimate interests — processing carried out for purposes of fraud prevention, platform security, customer service and product improvement, provided such interests are not overridden by your fundamental rights;
• Consent — processing for marketing communications, where you have explicitly opted in. You may withdraw consent at any time.

7 Data Sharing & Disclosure

777xb does not sell, rent or trade your personal data. We may share your personal data with the following categories of authorised recipient, strictly on a need-to-know basis and subject to appropriate contractual data-protection obligations:

• Identity verification providers — third-party KYC and liveness-check service providers that process identity documents on our behalf;
• Payment processors — companies that facilitate deposit and withdrawal transactions, including applicable gateway providers for supported payment methods;
• Fraud and risk management partners — service providers that assist in detecting and preventing fraudulent or suspicious activity;
• Game and software providers — where required to operate specific game titles or live dealer studio feeds made available on the platform;
• Customer support platforms — third-party tools used to facilitate live chat and email support operations;
• Regulatory and licensing authorities — the operator's licensing regulator and any other competent authority, where required by law or licence condition;
• Law enforcement and legal authorities — where required by a valid court order, legal process or applicable law.

All third-party processors are subject to written data-processing agreements that require them to process your data only as instructed and to maintain appropriate security standards.

8 International Data Transfers

Given that 777xb operates through international infrastructure and service providers, your personal data may be transferred to and processed in countries outside Pakistan and outside the European Economic Area. Where such transfers occur, we ensure that appropriate safeguards are in place in accordance with the applicable data protection framework of the operator's licensing jurisdiction.

Safeguards may include standard contractual clauses, adequacy decisions or equivalent data-transfer mechanisms. If you wish to obtain details of the safeguards applicable to a specific transfer, please contact our support team.

9 Data Retention

777xb retains your personal data for as long as necessary to fulfil the purposes set out in this Policy, including any applicable legal, regulatory, tax or accounting obligations. Indicative retention periods are as follows:

• Account and KYC data — retained for a minimum of five (5) years following account closure, in accordance with typical AML record-keeping requirements;
• Transaction records — retained for a minimum of five (5) years from the date of the transaction;
• Customer support communications — retained for three (3) years from the date of last interaction, unless subject to an ongoing dispute or legal hold;
• Marketing consent records — retained for the duration of the consent plus three (3) years thereafter as evidence of compliance;
• Technical and log data — typically retained for up to twelve (12) months unless required for security investigation purposes.

Where no legal obligation requires continued retention, data that is no longer necessary will be securely deleted or anonymised.

10 Data Security

777xb implements a range of technical and organisational measures to protect your personal data against unauthorised access, accidental loss, alteration or disclosure. These measures include:

• 256-bit SSL/TLS encryption for all data transmitted between user devices and our servers;
• Encrypted storage for sensitive personal data including KYC documents and financial records;
• Access controls restricting employee access to personal data on a strict need-to-know basis;
• Regular internal security reviews and vulnerability assessments;
• Incident response procedures for detecting, reporting and managing personal data breaches.

11 Cookies & Tracking Technologies

777xb uses cookies and similar tracking technologies to operate and improve the platform experience. The categories of cookies we use include:

• Strictly necessary cookies — essential for the operation of the platform, including session authentication, security tokens and load-balancing. These cannot be disabled.
• Functional cookies — used to remember your preferences, language settings and personalisation choices between sessions.
• Analytical cookies — used to understand how users interact with the platform, identify areas for improvement and monitor performance. Data collected is aggregated and anonymised where possible.
• Marketing cookies — placed where you have consented, to support relevant promotional communications. You may withdraw consent via your account settings at any time.

You can manage cookie preferences through your browser settings. Note that disabling certain categories of cookies may affect platform functionality. Strictly necessary cookies are required for the platform to function and cannot be disabled via the cookie preference centre.

12 Your Data Protection Rights

Subject to applicable data protection law and certain legal limitations, you hold the following rights in relation to your personal data held by 777xb:

To exercise any of these rights, please contact our support team using the details in Section 17 below. We will acknowledge your request within 72 hours and respond in full within 30 calendar days. Some requests may require identity verification before we can process them.

13 Minors & Age Restrictions

The 777xb platform is strictly for adults aged 18 years and above, or the higher minimum age required by the laws of your jurisdiction or the operator's licence jurisdiction. We do not knowingly collect personal data from individuals under the applicable minimum age.

If we become aware that we have inadvertently collected personal data from a minor, we will take immediate steps to delete that data and close the associated account. Parents or guardians who believe a minor may have registered an account should contact our support team immediately.

Age verification is enforced as part of the KYC process. Providing false date-of-birth information to circumvent age restrictions constitutes a serious breach of our Terms & Conditions.

14 Marketing Communications

If you have opted into marketing communications during registration or through your account notification settings, 777xb may contact you by email or other digital channels with information about promotions, bonuses, new game launches, sports betting opportunities and responsible gambling reminders.

Marketing messages will only be sent where you have provided explicit consent. You may withdraw consent and opt out of all marketing communications at any time by:

• Updating your notification preferences in your account settings;
• Using the unsubscribe link included in any marketing email; or
• Contacting our support team directly at the address in Section 17.

Opt-out requests will be processed within 10 business days. Please note that transactional communications — such as account verification emails, withdrawal confirmations and security alerts — are not marketing messages and will continue to be sent regardless of marketing preference settings.

15 Third-Party Services & Links

The 777xb platform does not contain links to third-party websites as part of its standard navigation. Where third-party software or service providers are integrated into the platform (such as game engines, live dealer feeds or payment gateways), those providers process data only as authorised Data Processors under contracts that impose equivalent data-protection obligations.

777xb is not responsible for the privacy practices of independent third-party providers accessed outside of the 777xb platform. If you access any third-party service independently, that third party's own privacy policy will govern their data-processing activities.

16 Policy Amendments

777xb reserves the right to update this Privacy Policy at any time. Where changes are material — such as alterations to data-sharing practices, new processing purposes or changes to user rights — players will be notified by email to their registered address and/or by a prominent notice displayed on the platform.

The revised Policy will specify an updated Effective Date. Continued use of the platform after the Effective Date constitutes acceptance of the updated Policy. If you do not agree to the revised Policy, you must close your account before the Effective Date.

We encourage you to review this Policy periodically to stay informed about how 777xb protects your personal information.

17 Contact & Complaints

For any questions, concerns or requests regarding this Privacy Policy — including Subject Access Requests and requests to exercise any of your data-subject rights — please contact 777xb through the following channels:

If you are not satisfied with our response to a privacy concern, you have the right to escalate your complaint to the supervisory authority responsible for data protection in the operator's licensing jurisdiction. Details of the applicable supervisory authority will be provided upon request.